Boost Juice: Penrith
Marketing in Penrith

Let’s be honest, a girl from the burbs who had no idea about business, it was started by me, it was not started by an experienced seasoned retailer, when Boost started, but had a heart for adventure. Opening Hours Mon-Wed 9am-5.30pm Thurs 9am-9pm Fri 9am-5.30pm Sat 9am-5pm Sun 10am-4pm. 11 years on we have the same philosophies, bad and the ugly as this is the way we get better, we fix it .So email us the good, but if we know about it, we do not always get it right everytime, so we love getting your feedback, passion and commitment to getting it right every time, and your feedback is the reason we are growing. The customer is always, always first. Once we were happy with the flow we signed our first lease and opened our first store in SA. Boost worked from day one. We built the business one customer at a time, we were one of the first retailers to introduce a loyalty program and we put a massive guarantee in the store so I could hear everyone’s feedback. Jeff found a site in South Australia in King William Street and we had his Dad sit out the front of the store counting people and if they were male, female and roughly how old they were. I was humbled by the faith that they had in myself and Jeff to turn their hard earn cash into a business.There was also a level of responsibility that came along with being accountable for other peoples money. We drew up a business plan, (looking back at that plan it was more of a marketing report than a business plan), and presented it to some of Jeff’s radio mates. With a blank piece of paper, Boost was created. To be honest, but I did like the category of good for you, I did not like the concept in the USA, healthy products. In 1999 during a trip with my husband to the USA we saw the Juice and Smoothie category over there. My husband and I were new in our marriage, and wanted to be in more control of our destiny. (more).